Hudson Westbrook Is Ready for What’s Next

It was not so long ago that Hudson Westbrook was in college at Texas Tech. But today, he’s one of the most promising and hard-to-pin-down young acts in country, helping pull Texan artistic independence into the mainstream.

Joining trailblazing stars like Cody Johnson and Parker McCollum, Westbrook celebrated his first Number One in February after finding a home for “House Again” on the Mediabase country radio chart. Also certified Platinum by the RIAA, it’s more evidence of a shift away from cookie-cutter tailgate anthems: an emotionally complex ballad rooted in the experience of a kid watching the fallout of their parents’ divorce.

Westbrook paired raw lyrical nerve with a soulful, tender touch, helping the newcomer tally one billion streams in 18 months, with an exponential growing profile – and then he switched things up.

His recently released Exclusive EP features five tracks awash in rootsy R&B, proving the 21-year-old won’t be held to a narrow interpretation of Red Dirt musicality. But he’s not satisfied there, either. His new radio single “Painted You Pretty” (from the debut album Texas Forever) matches country simplicity with an earnest romantic hook, and this summer he’ll tour arenas and stadiums with Bailey Zimmerman, Morgan Wallen, and one of his heroes, George Strait.

Speaking with Good Country at an East Nashville coffeeshop – just one day after meeting a pig on the podcast of his other hero, Tracy Lawrence – the fresh-faced star looks ahead to new music and shares his impression on what’s driving the Texas-and-traditional country resurgence. Barely two years into a rocket ride of a professional career, he’s still learning the ropes, and sometimes, the lingo. But Hudson Westbrook has all the artistic confidence he’ll ever need.

We last talked in 2024 and at the time you were just out of college. The only thing you had released was “Take It Slow,” and then “House Again” came out. How have things changed?

Yeah, I was working at that feed store and it wasn’t that long ago. I’d written “House Again” and then I just remember I was so confused as to what was going on. Now I look up and I’m like, “I was blowing up the whole time.” I didn’t realize how big it was getting. It’s hard to feel it. I’d be like “Hey y’all, is 5,000 tickets good here?” And they’re like, “Do you realize what you just did?” And I’m always like “… No.” [Laughs]

I’m getting bigger and bigger and bigger and bigger. I want to keep getting bigger, but I want to keep it small. So [lately] it’s just really been focusing on doing that. Not losing yourself. Focusing on grounding myself right now, making sure I’m calling my family and whatever it might be. And then also it’s celebrating it, too.

You just had the Number One [with “House Again”]. What’d you do to celebrate?

We were in Hawaii, so we drank – I don’t know – 15 margaritas? [Laughs] The coolest part about that song is it was my second co-write and I was like, “Yo, I don’t know what I’m doing.” [Co-writers Dan Alley and Neil Medley] said, “Well, what’s your hook?” I said, “What’s a hook?” And they started laughing. I’m like, “Bro, I don’t know what the hell that is, but I had this idea.” …

So it just blew up. And I was so scared, just because it’s saying goodbye to a lot of stuff, honestly. It all happened so fast. If anyone had to have someone explain to them how to deal with a fast moment, I’d say if their songs are working, slow down.

Really? What do you mean?

Because that was a song that was for me. I was like, “I’m writing these songs I love and they’re ready by the time that we need them, so throw them out there.” And, “I’m already in Nashville, so let’s film the music video.” We never really planned on dropping anything, which is kind of crazy. I wish I would’ve slowed down a little bit and then realized what was happening so I could soak it in. It’s still happening. It’s still great. But I would just tell people, maybe slow down if it’s happening that fast. I feel like a lot of times I didn’t know who Hudson Westbrook was when I put songs out. And now I’ve sat down and we recorded four songs on Monday and I’m like, “This is the vibe. This is what we’re doing.” It’s so refreshing.

You’re going to be sharing a stadium stage with George Strait [at Jones AT&T Stadium in Lubbock, Texas on April 25]. That’s a homecoming show and I know he means a lot to you, so how does that make you feel?

That’s where I went to college. I sat on the 50-yard line since I was 7 years old, watched every single football game at [Texas] Tech, watched every single concert, listened to George Strait since I was in the womb. It was “Check Yes or No.” It was “Troubadour.” It was “The Fireman.” All that was in my house from an early age. So I don’t know, it’s just crazy. It’s a little nerve-wracking, like who knows what’s going to happen? I’ve also never played a stadium yet. All my friends are going to be there. It’s just going to be weird.

I would say there are some similarities between you and George Strait and maybe that’s just because of your background. You’ve been traveling around, have you noticed a difference in country music depending on where you are?

I go to Florida and [the fans are] screaming the most Texas country song I have. And Texas country just means that production. It’s a view of writing and it’s a perspective. I use real drums. The biggest country music artists in the world don’t use real drums right now. That changes everything. And so now we got to be like, “How can we be different than everything else?” I think that’s by being natural, in a sense.

There’s definitely a moment happening for Texas country, bluegrass, and traditional roots, with Zach Top and some more of your peers. Is it just perfect timing for you?

I think we’re pushing it into that direction because I think we’re trying to get back what we wanted to hear. I know if I talk to Zach, he’d be like, “Yeah, dude, I want acoustic and drums and a shaker and I want it all to be in there.” I feel like we make country music and it sounds like the show. You could literally put a band on stage and play it with no auto tune, no tracks. And that’s what makes it unique for us, because it’s like no one’s ever going to play the same thing twice.

What’s coming next, though? The Exclusive EP is out now and it’s definitely different than Texas Forever.

To be honest, I was like, “I want to try a bigger sound, something more mainstream.” And so I chased it – but I did not give up on the songwriting. My songwriting was very intentional and it was very love story-based [on Exclusive].

I love them, but I’m going back to my Texas country sound. We just recorded a song called “Hey Dallas,” which is really cool. Then we did a song called “Backwards,” which is really cool. And then I don’t know, I’m leaning in to John Mayer production a bit – but no crazy guitar solo. [Laughs] I was like, I ain’t doing none of that.

I can say, definitely some more soul and a bit of R&B in there, for sure. It’s electric guitars driving the whole thing – and I love electrics and baritones. I want that to drive all my stuff from now on. My voice just sounds better with it to me.

So it’s going to be like a whole new fresh album?

Totally new. I have like 120 songs and a lot of them are pretty good. I’m not saying they’re all for me, but I finally did what I should have done and that was sit back, find my key, find the way I like to write, really be intentional about what I’m writing. I wrote a song called “Nowhere Bound” that is probably one of my favorite songs. It’s like, I never stop in any city and don’t ever slow down.

When are you all going to be sharing new stuff?

Next month. I’m dropping “Slow Hand” by Conway Twitty [on Gavin Adcock’s Country Never Dies project, March 13]. His voice is incredible. I ain’t going to lie. It was not easy to cover that shit. [Laughs] He’s got just some weird things and then you’re like holding this note out for 10 minutes. [Laughs]

To be honest, dude, even if none of that stuff [I wrote] is usable, my goal this year is to do something that no one’s ever done and create a freaking path so far into my own lane that’s nothing like anybody else that … it’s undeniable, because I’m going to do what I want.

I feel like right now I’m growing and I’m learning and I’m doing whatever, but now it’s like, “How do I take it to the next level?” I think the way you take it to the next level is just getting deeper into yourself and telling [the fans] more.


Photo Credit: Peyton Dollar

With Debut Album, The Panhandlers Take Pride in West Texas

The Panhandlers are carrying on a West Texas songwriting tradition that’s both witty and wistful, and their self-titled debut album will almost certainly appeal to anyone who’s fond of the Lubbock life. With 10 original songs about their home turf, the four artists — Josh Abbott, Josh Baumann, Cleto Cordero, and William Clark Green — teamed up with producer Bruce Robison, who somehow makes the task of balancing four lead singers look like a breeze.

By email, all four of the Panhandlers fielded questions from BGS about working together, writing about each other, and not quite being able to leave West Texas behind.

BGS: I’m sure you guys all knew each other before this project, but when did you all first get into a room together?

John Baumann: Other than music festivals or late-night gatherings after shows on buses, the first time we sat down and talked about this project as a group was at The Next Waltz office in Austin, Texas. I think Josh was still mispronouncing my last name at the time. Needless to say, the group was all on good terms and friendly, but I think this project really bonded us as musicians, songwriters, business partners and made us become friends.

William Clark Green: I have written with Josh and John previously, but it was my first time writing with Cleto. It was a lot of fun getting to see his thought process. Obviously I have a lot of respect for everyone. I knew we wouldn’t be writing any trash songs.

There are several references on this album about leaving West Texas behind. Is that common for people to insist they’re going to move on, but never actually do? And what compels them to stay, do you think?

Josh Abbott: Well it’s twofold: 1) Yes, I think it’s common for people to desire a change and never seek it, and 2) There are a lot of folks who have to move away and reflect on their time there with nostalgia and a fondness. This isn’t exclusively unique to being from that region of Texas by any means, but it’s the lens from how we approached this album.

Cleto Cordero: There’s not much to see or do in West Texas that isn’t related to oil and gas or farming and after a while the sometimes bleak landscape can lend one to ponder what [it would be like] to live in a big city or any other place with topography that isn’t flat or covered in mesquite bush! Oh, and water… jumping into a body of West Texas water only occurs in one’s dream. Most folks entertain the idea of leaving for greener pastures (which is why I believe creatives flourish there, always exercising their dreaming muscles), but end up sticking around because although life there is simple, it is a great place to raise a family. The land is home to many good-hearted, hard-working people — traits that come through persistence and faithfulness.

JB: Ironically, all four of us have left the region at some time or another, but it always calls us back. Mostly for opportunities to perform, but sometimes just to see people you have gotten to know. I have become such close friends with some people in the region that sometimes it feels like I have a second life there when I go back, and I just pick right back up where I left off. I think it’s common for people to want to leave the area, and explore bigger and more developed cities, but there is something about it that always calls you back. I think people also feel compelled to stay. They love the sunsets, and dry air, and the four seasons — one of those only regions in Texas that actually gets four seasons. And seriously Lubbock is one of the friendliest cities in the U.S. Not just because the billboards say it, but because it really feels true.

WCG: I think the Mac Davis song says it best: “Happiness was Lubbock, Texas in my rearview mirror.” The song eventually turns around and tells the story of how much you miss the country and the people

“This Is My Life” captures the life of a touring musician in Texas — brisket for lunch, pizza at night. And you’re sharing it with friends — “a rowdy group of dreamers, drinkers, and has-beens.” Josh, how hard (or easy) was it to kind of distill these guys’ personalities to just a few lines?

JA: Honestly, it flowed pretty naturally. I wrote it in less than an hour at my house the night before our last studio day. Bruce encouraged me to write a feature song where I could have a voice on the album since the other three guys all have features. I originally just wanted to blend in the background on this album, but Bruce said I needed a feature too. So I went home and just wrote a song about the group and the life we live. The only line I debated was “William’s loud but he’s a good hang” mostly because I didn’t want it to seem like a shot at him. But that’s his personality and that’s why everyone loves him. So I kept it in there.

CC: I love how fun and simple that song is. I think Josh captured each of us pretty well.

I like the dry humor on this record, like on “No Handle.” It’s funny without being corny, which is tricky. As songwriters, how do you strike that balance of being lighthearted without going into novelty song territory?

JA: I’m not sure I’ve figured out that balance! But John Baumann sure has!

JB: I just tried to be as plainspoken about it as possible. I just found humor in the fact that there is a guy who is openly unhappy about where he is. I think it is a delicate balance, but I think it’s important for voices in songs, or narrators, to have personality — be it sad, or ironic, or subtly jabbing. It just gives the lyric and the story more truth.

WCG: I think you just have to believe in what you are saying and the rest comes with it.

CC: I heard Carlos Santana say during a video something along the lines of “You should play, write, sing, and perform being led by your Spirit. If you want to be funny or make a joke of everything, you should be a comedian.” I think John (who wrote that song) is a clever man, but he knows the difference between clever and being a jester. I believe he is the former.

“Caprockin’” shows a bittersweet portrait of life in and around Lubbock. What sets that city apart from other places you’ve been in Texas? What do you wish people understood better about it?

JA: I think my biggest frustration with people about Lubbock is [when they say] that it’s in the middle of nowhere and there’s nothing to do. And I just don’t agree with that, especially in the era we live in now. You can fly to Lubbock from the major cities in Texas in less than two hours. And there hasn’t been a city that has transformed as much in a per capita manner than Lubbock has. Businesses are developing constantly, the city is expanding south at a rapid pace, and Texas Tech has grown into an enormous institution. All Lubbock lacks is professional sports teams, high property taxes, and congested traffic. Lubbock is great! I’m glad John wrote this song with a sense of endearment. This song channels Jimmie Dale Gilmore so much to me.

JB: The friendliness of it. People will take the shirt off their back for you at every corner. They treat strangers like friends. They support you when nobody else will. They rarely have a bad word to say about anyone. I wish people understood that it’s more than just a flat desert panhandle town. It has a real community, and it’s a wonderful place to raise a family.

CC: Many towns in West Texas just don’t have the infrastructure that allow artists to flourish. Lubbock seems to be a mecca for artists and musicians of West Texas because it has just about everything you’d need to get a musical dream to take flight: a continuous stream of young, potential listeners (via Texas Tech University), a legendary watering hole and stage to play your original songs (via the Bluelight Live), and various local radio stations that promote and play local artists (via Red Dirt Rebel). I don’t think folks outside of West Texas understand how we find it so beautiful a place, despite it being dry, dusty Flatland.

WCG: I wish people understood how laid-back and nice the people are in West Texas. In all my travels they are my favorite.


Photo credit: Charlie Stout