GC 5+5: Southern Avenue

Artist: Southern Avenue
Hometown: Memphis, Tennessee
Latest Album: Family
Personal Nicknames (or rejected band names): We don’t remember any rejected band names, but being from Memphis we definitely call everybody “mane.”

Answers have been provided by Tierinii Jackson, Southern Avenue lead vocalist and songwriter.

What was the first moment that you knew you wanted to be a musician?

It wasn’t one moment, it was the absence of one. I never imagined not being a singer and a songwriter. I grew up singing in church with my sisters and family and even when I ran away from all of that, the music stayed with me. Beale Street gave me my second education. That’s where I chose to be a full-time musician, even if the world didn’t choose it for me.

What is a genre, album, artist, musician, or song that you adore that would surprise people?

I love musical theater. It’s drama, it’s storytelling, it’s emotion on 10. I used to want to be on Broadway. Sometimes I still do. The song “Flying” on our new album is just about that. My mom actually turned the plane around mid-air so I wouldn’t fly to New York to make my dream come true. I do believe that it all connects and I have plenty of time to still do something special in that world.

What’s one question you wish interviewers would stop asking you?

People always ask how we met and how the band started. It’s everywhere online already. We just hope to get asked about new things now, go a little deeper. But it’s all good, no hard feelings at all. We love it when we have an interview where the person in front of us already has an understanding of who is in front of them.

What’s your favorite memory from being on stage?

When we toured with Willie Nelson, Bob Dylan, and John Mellencamp, it was already unbelievable. But then we found ourselves on stage at FarmAid, after two weeks on the road with them for the Outlaw Tour. I remember standing there thinking, “Am I dreaming?” It was one of those moments where everything just hits you, how far we’ve come, and how real it all is.

Genre is dead (long live genre!), but how would you describe the genres and styles your music inhabits?

We like to describe our music real simple. It’s Memphis music. That’s what raised us. We’re a mix of where we come from, how we grew up, and everything we dreamed of becoming. It all comes together in the sound.


Photo Credit: Rory Doyle

Traveler: Your Guide to Memphis

There are two types of people in this world: those who love Nashville and those who prefer Memphis. I fall into the latter. Located on the banks of the Mississippi River, Memphis is one of the South’s most diverse cities. The music history is rich. Jazz and blues incubated on Beale Street. Stax Records brought the soul. The trail of tears crossed the Mississippi. With so much to see and do, it’s important to go in with a plan and some sights in mind.

Getting There

Unless you’re coming from nearby, the most obvious choice would be airplane. Memphis has a major international airport, so you should have no problem getting a flight. If you are coming from down South, take Highway 61. It might take a bit longer, but you’ll come up the blues trail. Be sure to make a pit stop in Clarksdale, MS. It’s full of juke joints and good eats. You’ll pass the crossroads where Robert Johnson allegedly sold his soul … It’s now a parking lot.

Accommodations

The Peabody Ducks. Photo credit: Roger Schultz via Foter.com / CC BY.

Memphis is not an expensive city to visit and there are ample places to stay. I stayed at my friend Tim’s house, but that’s not an option for you: He’s a private person and doesn’t take kindly to unannounced strangers.

A good place to start on a moderate budget is downtown. Most of the hotels have decent prices and are also close to all the sights. If money is not a problem, check out the Peabody Hotel. It is a National Historic Hotel and famous for its ducks. The penthouse is home to a family of ducks. Every morning at 8 am, they take the elevator to the lobby. They march to the central fountain and then swim for the rest of the day. At exactly 5 pm each night, they take the elevator back upstairs. It’s been happening for countless generations. A duck walk of fame surrounds the building. Of course, the ducks aren’t the only reason it is listed as a National Historic Hotel. The Peabody is beautiful and emanates old school glamour.

If you are the adventurous type, check out the Big Cypress Lodge at the Bass Pro Shops at the Pyramid. I know, it sounds bonkers. Bass bought the Pyramid that formerly housed the Memphis Grizzlies. They retrofitted it as a massive retail store and hotel. It is amazing. They spared no expense. The closest comparison is Disneyland’s Splash Mountain. There are water features and catfish and dioramas. An enormous faux cypress tree reaches the upper decks of the pyramid. It’s worth a visit, even if you decide on a more practical sleeping arrangement.

Food

Photo courtesy of Central BBQ. 

Though famous for its barbecue, Memphis has wonderful food, all the way around. But, playing to its strengths, Central BBQ is a good spot to try out some different styles. Be warned: It’s popular and it gets crowded. Don’t be afraid of their hot barbecue sauce. It wasn’t very spicy. The mustard and vinegar sauces are worth a dip or two. Be sure to check out the great Mississippi Blues Map mural in the backroom.

How about a bit of soul food for brunch? Check out Alcenia’s. For $12.95, you can consume a week’s worth of calories. I had the sausage omelet with fried green tomatoes, a biscuit, potatoes, and coffee. I still had at least one more side choice. All of their food is good. The chicken and waffles are top notch. You’ll also get a kiss on the cheek if Miss BJ, the proprietor, is there. Plan on spending some time at this joint. It isn’t fast food, but it is well worth the wait. Don’t hold it against them that Guy Fieri recommended them. I know he’s a divisive figure, but he’s right about Alcenia’s.

Soul Fish Café was my favorite restaurant this time around. The blackened catfish is absolutely phenomenal. (The fried catfish was also delicious.) I can’t recommend the Soul Fish Café enough. The tables fill up fast, but there’s usually room at the counter. Highly recommended.

In short, I would be enormous if I lived in Memphis.

Drink

Beale Street. Photo credit: charley1965 via Foter.com / CC BY-SA.

If you’re going to Memphis as a tourist, you need to do some touristy things. One of those things is getting drunk on Beale Street — the Bourbon Street of Memphis. Lined with bars, Beale Street is where you’ll find dueling pianos and Stax cover bands. There’s Almost Elton, an Elton John cover artist, and a gazillion blues groups. You can drink in the street, so it’s a good time and it’s probably not somewhere the locals want to hang, but it’s worth visiting while on vacation.

The Cooper-Young neighborhood is another great area for drinks. The Slider Inn is a popular joint. There’s also Young Avenue Deli, which has pool tables and airs the games. Don’t worry if you don’t like sports, the games are muted. Another Cooper-Young neighborhood joint is the Celtic Crossing. On the weekends, they have live Celtic music, often accompanied by clogging.

Best of all, beers are cheap in Memphis. You won’t break the bank with a wild night on the town.

Coffee

Photo courtesy of Café Keough.

Visit Coffeehouse Row. (Nobody in Memphis calls it this, but I think it has a nice ring.) On the way to Cooper-Young, you’ll drive down Cooper Street. You have three different, but good, coffee choices. The first is Muddy’s Bake Shop. This is a cutesy place. You can get cupcakes here. If it were an online retailer, it would be Etsy. Next, you have Other Lands. It’s a bit grittier. They sell beer. If it were an online retailer, it would be Craigslist. Your final choice is Tart. It’s the artsy coffee house. They have a huge outdoor patio that’s great for smoking cigarettes and getting deep. If it were an online retailer, it would be Ziibra. But Café Keough is my favorite coffee shop. It’s downtown and one of the only places with bagels. The place is huge and has a comfortable atmosphere. They also have great t-shirts.

Live Music

Boogie on Beale Street. Photo credit: Heath Cajandig via Foter.com / CC BY.

Hi Tone is one of the best rock ‘n' roll venues in America. We caught a great show while in town — local band the Dead Soldiers were back in town after a long tour. They brought the house down. There were sing-alongs and inside jokes, as drunk people fell off their chairs waving their hands in the air. (It was like they just didn’t care.) There was a lot of love in that room, and it was a pleasure to bear witness. Also, the beers were cheap. I loved it.

Wild Bills is the best blues joint in town. It’s a bit isolated, but they have some great acts. They also serve 40s. Be warned that the music doesn’t start until 11 pm. 

If you make it to Beale Street, you’re going to catch a lot of live music. Every storefront offers up something new — traditional jazz, blues, rock ‘n' roll, and soul. The history of Memphis music is proudly displayed seven nights a week on Beale Street. The Southern Folklore Center also puts on some great daytime concerts. Located downtown, they curate an excellent roster that ranges from gospel to blues and everything in-between.

Local Flavor

Graceland living room. Photo credit: Rob Shenk via Foter.com / CC BY-SA.

Memphis has four must-see destinations. You need to go to Graceland. Don’t worry about the plane tour and all the add-ons. They pile up quick. Just go and see the mansion. It’s $36, and well worth it. It comes with a guided iPad tour that is narrated by John Stamos. (Yes, Uncle Jesse from Full House.) The tour is informative and Stamos’s voice sounds a bit like George Clooney, which I had never noticed. The Jungle Room is one of the coolest living rooms ever. The Pool Room is lined in fabric and feels like a 1970s opium den. Elvis didn’t care what was cool. He liked what he liked and the results are a one of a kind home.

Next, you have to visit Sun Studio. So many iconic records were recorded there. It’s where Elvis and Johnny Cash got their start. Howling Wolf cut some amazing sides at Sun before heading up to Chicago. To stand where so many greats have stood before is a powerful feeling.

The Lorraine Hotel, now the National Civil Rights Museum. Photo credit: Andy Miller.

Any Memphis trip is incomplete without a visit to the Lorraine Hotel. This is where Dr. Martin Luther King, Jr. was shot. It’s now the National Civil Rights Museum. It’s heavy. And it will depress you. That being said, it is important to remember our past mistakes in order to learn from them, especially in today’s extreme world.

Finally, you need to visit the Stax Records Home of American Soul Museum. Isaac Hayes's gold-plated Cadillac is on display and Otis Redding cut his classics in those same halls. If you were ever on the fence between Motown and Stax, you will leave with two feet in Stax’s backyard.


Lede photo credit: BlankBlankBlank via Foter.com / CC BY.

The Main Street of Black America

It was a crisp fall day in Memphis, late October or early November 1909, when W.C. Handy loaded seven musicians onto a wagon and rode it to into the heart of the city’s business district. There, they launched into a lively piece of music he had adapted using elements picked from street musicians and gambling den entertainers, the newly penned lyrics stumping for mayoral candidate Edward Hull Crump.

Mr. Crump won’t ‘low no easy riders here

We don’t care what Mr. Crump don’t ‘low

We gon’ to bar’l-house anyhow

As Preston Lauterbach describes the scene in his fascinating new book, Beale Street Dynasty: Sex, Song, and the Struggle for the Soul of Memphis, it was a fairly raucous performance, especially for downtown Memphis. “As the song swung to life, [Handy] saw bosses twirling their stenographers in the windows above. Colored dancers swayed on the sidewalk.” The performance marks the first time blues music had been played for a public audience, the first time it crawled off of Beale and commanded the attention of the general public — or, to put it bluntly, white people.

Handy’s “true claim to fame was never to have invented blues music outright, but to have crossed the music over from Beale Street to Main Street, from colored honky-tonks to mainstream America,” Lauterbach writes, adding that the musician “had carried this Negro music to where it could be widely influential and historically recognized.”

None of the musicians on the wagon, nor any of the bosses dipping their secretaries, nor anyone within earshot would have understood the significance of the event, yet it might be considered the big bang of American popular music, as well as a turning point in local history. In Beale Street Dynasty, Lauterbach recounts the history of the neighborhood, its various rises and falls over more than a century. “What made Beale so unique was that there wasn’t another place like it in the 1800s,” says Lauterbach. “It was the Main Street of black America, the hub of Southern black culture. It was Harlem 40 years before the Harlem Renaissance.”

He portrays these events — the race riots, the political corruption, the musical innovation, the social striving — through the eyes of Robert Church, America’s first black millionaire and a dynamic character in Memphis history. “He had been born a slave,” says Lauterbach, “but he managed to build his fortune — first on saloons and gambling halls, then on brothels. He created this underworld empire, but funneled a lot of the proceeds into legitimate businesses and more progressive organizations. He was using vice to underwrite virtue.”

Of course, Beale Street had an amazing soundtrack, with musicians like fiddler Jim Turner and W.C. Handy playing in establishments up and down Beale and nearby Gayoso. Music was, for many years, only secondary to the business and political machinations, but “that’s reversed now,” says Lauterbach. “Now the way the story is portrayed, the music overshadows the power. The music is really what most people think of when they think of Beale Street.”

More than a century after Handy’s public debut, few non-musical remnants of the era remain, save for a few old buildings and some parks that bear names like Crump and Snowden. Much like the rest of downtown Memphis, Beale suffered during the mid- and late-20th century, when white flight left downtown all but empty. The neighborhood decayed, its buildings left to rot and collapse.”

Even at its lowest point, however, the music continued to inspire subsequent generations of musicians grappling with these old sounds and their meanings. In the late 1970s, in an effort to fund the renovation of the nearby Orpheum Theater and to bring attention to Beale’s plight, a local musician and producer named Jim Dickinson produced an album featuring multiple generations of locals feting the famed thoroughfare — older blues acts like Sleepy John Estes and Furry Lewis alongside younger players like Teenie Hodges (from Al Green’s infamous backing band), Sid Selvidge, and Dickinson’s band Mud Boy & the Neutrons.

Listening to the album is like walking up Beale on a lively evening during its heyday, passing by all the bars and brothels, past A. Schwab, all the way up to the banks of the Mississippi. “Jim saw this record as a walking document of the street,” says Pat Rainer, who worked as a production assistant on the original album and oversaw the new reissue from Omnivore Records. “It’s really brilliant the way he conceived it and put it together. The original record had no grooves [between the tracks]. It just all flowed together, from one piece to the next, and that’s the way we’ve maintained it on this reissue.”

Until his death in 2009, Dickinson was one of the best advocates Memphis ever had for its culture and history. As a session player with the Dixie Flyers, he played on records for Aretha Franklin, Sam & Dave, and the Rolling Stones; returning home to the Mid-South, he produced albums by Big Star and, in the ‘80s and ‘90s, the Replacements, Screamin’ Jay Hawkins, and Amy LaVere. Today, his sons Luther and Cody carry on the tradition in the North Mississippi All Stars.

For this aural history of the neighborhood, Dickinson recruited a range of locals, some of whom were old enough to remember Beale’s heyday and others who only knew it as empty lots and decaying buildings. One of the more unusual tracks is performed by a man known only as Alex, who sings “Rock Me Baby” accompanied by a series of loud thwacks. “I don’t know if you can tell,” says Rainer, “but it’s actually somebody chopping wood. Alex was Jim’s family’s yard man, so Jim got him to bring an axe over and they recorded that in his carport. You can hear chunks of wood fly off and hit the speakers.”

If Lauterbach resettles Beale back into its proper place in local and national history, then Saturday Night depicts a scene unmoored in time — less a geographic location than a collective dream of the city of Memphis. The Orpheum was fully refurbished and continues to host concerts and musical productions, yet Beale has suffered a fate some might say is worse than the wrecking ball. “You go downtown on a weekend, and it looks like Disneyland,” says Rainer. “It’s really a shame.”


Photos courtesy of The Library of Congress. See more images of old Beale Street right here.